Blog
Notes From Running Other People’s Systems
Practical write-ups on the things that break: DNS records, SPF syntax, carrier registration, Zoho scripting and WordPress upkeep. Written by the people who fix them.
Why Are My Emails Going to Spam? How to Find the CauseMail going to spam is usually authentication, reputation or complaints. Here are the checks that find the cause, in the order that finds it fastest.Read the article
WordPress White Screen of Death: Find the Fatal ErrorA blank WordPress page is a PHP fatal error with the message hidden. How to turn on the debug log, read it, and get the site back in the right order.Read the article
DMARC Reports: How to Read the XML and What to ChangeA DMARC report lists every IP sending as your domain and whether it passed. How to read the XML fields and decide when to enforce your policy.Read the article
WordPress Missed Schedule: Why WP-Cron Skipped Your PostMissed schedule means WP-Cron never ran the job that publishes your post. Why it happens, how to check the queue, and the cron fix that holds.Read the article
Local SEO Checklist: The Steps That Actually Move YouMost local ranking problems are not an unticked box. The Google Business Profile rules that get a listing suspended, and the site work behind the profile.Read the article
10DLC Registration: What The Carriers Actually CheckCarrier filtering looks like messages that send but never arrive. What a 10DLC Brand and Campaign actually verify, and which brand type you qualify for.Read the article
Outsourcing Web Development: What Actually Goes WrongThe four ways agencies buy development, the arithmetic behind each one, and the failure modes, including when the honest answer is to turn the work down.Read the article
DNS Record Types: Which Ones Actually Break ThingsA working guide to the DNS records you actually meet, what each one does, and the specific way each one fails when something stops resolving.Read the article
SPF Record Syntax: How the Record Is Built and Why It BreaksAn SPF record lists the servers allowed to send mail using your domain. What each mechanism means, how the record is read, and where it usually breaks.Read the article
WordPress Maintenance Mode: What It Actually Protects, and What It Does NotMaintenance mode is a holding page and nothing more. Why sites get stuck in it, how to clear the .maintenance file, and what it does not protect you from.Read the article
Zoho Deluge: What It Is, Where It Runs, and How It Fails QuietlyDeluge is the scripting language built into Zoho. Where it runs, the places it hides across your apps, and how it fails without anyone noticing.Read the article